Discover the trends that are shaping your current sales organization and how they will continue to shape your organisation tomorrow. Learn about the main trends in B2B sales for the future with cases.
– What are the past, current and future trends in sales?
– What changes do you need to bring your sales organisation to address these trends?
By the end of the course, the participants will be able to:
– know how what the main trends are that are affecting your own sales organisation
– know how other organisations are dealing with these trends
Exercise 1: Participants are asked to identify the major trends that affected their organization and market over the past years. They are asked to reflect how these changes have affected the sales organisation.