In this 4th episode of the Future of Sales, we welcome professor Deva Rangarajan. Deva is professor of Marketing at IESEG School of Management in France.
The rise of B2B Marketing is leading to a Hybrid Sales Model integrating both sales and marketing into a single approach.
The Future of Sales is a podcast about the current sales trends and the evolution of sales as a whole.
Régis Lemmens is a professor, author and consultant who lives in Belgium but also works in the Netherlands and England.
Connect with Deva Rangarajan on Linkedin