Régis Lemmens reflects back on last weeks podcast episode and discusses the main points that came from he conversation with Javier Marcos.

Javier Marcos Cuevas is a professor at Cranfield University, where he teaches Strategic Sales Management and Negotiation.

0:21 volatility
0:43 customers are becoming a lot more demanding
1:14 creating value through digitalization
1:45 sales and marketing are becoming one
2:18 employers & younger generation – adjusting to fit their needs

The Future of Sales is a podcast about the current sales trends and the evolution of sales as a whole.

Régis Lemmens is a professor, author and consultant who lives in Belgium but also works in the Netherlands and England.

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Connect with Javier Marcos Cuevas on LinkedIn