The Behaviour Change Stairway Model is a strategic approach for guiding individuals, particularly those resistant to change, through a transformative process. Beginning with active listening, it builds rapport and empathy, leading to influencing behavior and culminating in behavioral change. This method is effective in various contexts, including negotiations, team management, and customer relations, where understanding and modifying behaviors are crucial.
Behavioural Mapping is a strategic tool used in organizations to analyze specific behaviors and processes. It goes beyond customer journey mapping by focusing on individual or group actions to identify why certain processes or behaviors are ineffective. Useful in areas like process optimization and change management, it involves mapping out steps, identifying barriers, and developing interventions. This approach is key in understanding and improving organizational interactions and efficiencies.